Japanese firm sues Apple for alleged copyright infringement

By intelligentbase


Apple is set to go through yet another lawsuit. The company has been sued by a Japanese firm, Emonster kk, which alleges that Apple stole the name “animoji” for the new animated emoji feature on the iPhone X.

According to Emonster kk, it holds the U.S. trademark for the term “animoji,” and says that Apple’s use of the term is a “textbook case” of trademark infringement.

The animoji feature itself basically uses the new front-facing camera technology to map out the user’s face and apply facial movements to animate a character.

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It was shown off as a feature that could be included in Snapchat, and will debut on the iPhone X when the phone launches in November.

The story first broke in a report from Reuters, and Apple has declined to comment.
Emonster kk actually launched an app called Animoji in 2014, and a trademark was registered for the name of that app. According to the company, Apple had full knowledge of the app because it was actually available for download in the App Store.

It will be seeking an unspecified amount in damages and a court order aimed at blocking Apple from using the term while the lawsuit is pending.

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